Does this situation seem familiar to you? … 

You're at a conference or a party or another occasion, you're talking IA and UX and suddenly someone tells a remarkable story. You and your pals either laugh or shudder; perhaps the story made your skin crawl. 

Days later, when you think back, your hair stands on end, and every time you face a certain situation, you remember what you learned through this particular story. 

UX Storytellers collects those stories and publish them here on  free PDF, an online magazine and as a book (translated into various languages).